Thursday, October 16, 2008

 

New Features on Amazon Associates

Nice to see a couple of new features on Amazon Associates. Firstly, there's a slightly new look. Nothing too major but a slightly more polished feel. Then, when you go to make a product link, it kindly tells you the top 10 products in a given category, which you can easily switch to another. This makes it nice and quick to pick up links for their bestselling products.

Ok, so far so good, but nothing too radical. But then go ahead and visit Amazon's website itself and you'll see you have a new "site stripe" at the top of the page which gives you two very cool function - "link to this page" and "add to aStore". Both of which will make creating links very much quicker.

It would be really nice if they could sort out the reporting as a priority though. I think I have read before that at the moment, they run some end of day batch job which calculates the affiliate reporting, but to me this gives a sense of detachment as it's so much cooler to be able to see on other programs and networks the money you are making in near real time.

Did I miss anything else that's new in the Amazon Associates makeover?

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Comments:
Realtime reporting would be great.

You missed the bit about supersaver delivery being reduced from £15 to £5, hopefully increasing conversions - especially on those pesky books price between £5 and £10.
 
Hi Dave - Oh, well spotted. Should definitely help - being quite frugal myself, I frequently wait until I have £15 worth to spend before making an order.
 
Yep, realtime reporting is the thing they *really* need to do.

And, like Blogger, it'd be great if they allowed CNAME support for astores so you could use your own domain name on their hosting.
 
Hi John

"it'd be great if they allowed CNAME support for astores"

Awesome idea, first time I've seen that suggested but that would be great!
 
A shame Amazon doesn't integrate a sub-id tracking functionality to help PPC marketers keep track of keywords.

Complicates things a bit, but the solution is available: see the link in my name if you need to track keywords.
 
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